Overseas partnership present growth opportunities for Australian medical health technology sector

Overseas partnerships are valuable growth opportunities for Australian distributors and retailers operating in the health sector. There is no doubt that as technology becomes omnipresent in our daily lives, the role of medical technology in managing and improving health outcomes among the general population will continue to grow. The sector, which is currently worth $6.1 billion, relies heavily on imports across the US, China and Germany.​ German suppliers in particular have been traditionally a well received supplier in Australia due to its perceived high quality and innovation in the field of medical technology development.

Where is the demand?

Australia’s aging population will significantly influence demand for the types of medical technology products needed. Australians have one of the longest life expectancies in the world (sixth among OECD countries) and demand for medical technology will continue to rise as its aging population increasingly relies on medical devices for care. Distributors operating in the health sector can find promising opportunities in technology that promote health upkeep and improvements in clinical outcomes. This includes products that lead to faster patient recovery, reduce hospital and rehabilitation costs, and alleviate or manage disability and chronic pain. Rising health consciousness means that Australians are taking a more proactive approach to managing their health. Wearable health devices such as smartwatches along with wearable ECG and blood pressure monitors are expected to grow in demand.

Demand for medical technology that serves to diagnose, manage and treat chronic conditions will also continue to remain prevalent. Approximately 50 percent of Australians have one chronic disease and 20 percent have at least two. These include cardiovascular disease, cancer, chronic kidney disease, diabetes, mental health, musculoskeletal conditions, and oral health and respiratory diseases (including asthma and COPD).

Innovation in healthcare

Medical health technology plays a crucial role in addressing challenges facing Australia’s healthcare system. Over the course of the pandemic we have seen local healthcare capabilities being stretched to the limit with strains on existing hospital systems and staffing capacities. As such, medical technology solutions particularly focused on improving patient outcomes in Australia’s broader public and private healthcare systems have been increasingly embraced. Distributors should look towards embracing new solutions like AI and predictive analysis technology in healthcare. Moving forward, healthcare leaders are looking to adopt centralized platforms of data management to improve the quality, cost and speed of care to patients and address health inequity within metropolitan and regional areas.

What next?

The Australian-Germany Medical Technology Trade Mission hosted by Smart Mango is a lucrative opportunity for Australian distributors to connect with leading innovators in the field of medical technology. 

Trade mission will run from 12 – 23 September 2022

 Book a meeting now




Where’s the opportunity?

Green hydrogen is hydrogen generated by renewable energy or from low-carbon power. The production of this clean energy emits significantly lower carbon emissions than grey hydrogen. Australia is competitively placed to be a major global producer and exporter of green hydrogen, thanks to its abundant renewable resources and established ports for existing fossil fuel exports.
Governmental support is also dedicated to make Australia a major supplier of green hydrogen globally. Australian government has already announced $500 million in funding to support hydrogen projects. In 2020, the federal government fast tracked approval for the world’s largest planned renewable energy export facility in the Pilbara region. 
Global hydrogen demand is predicted to continue growing, and by 2050, demand could vary from 150 to 500 million metric tonnes per year, depending on global climate ambitions and sectoral developments.

Our Export Tips


The majority of hydrogen produced worldwide is inexpensive grey hydrogen made from natural gas. However, as a clean energy alternative, green hydrogen is gaining traction for being a better long-term solution to help decarbonize economies. Applications of hydrogen as an energy source include transport, manufacturing or electricity production. Australian green hydrogen producers have an edge over foreign competitors for two main reasons: (1) possessing abundant natural resources to produce green hydrogen; (2) having a well-established connection with Asia’s major energy importers.


Globally, although the cost of production of green hydrogen is expected to continue falling, it is still more expensive than conventional grey hydrogen: AU$4-12/kg for green hydrogen compared to AU$1.5~3/kg for grey hydrogen. Australian green hydrogen, costing between AU$4-7/kg, is at the low end of global ranges thanks to its abundant low-cost renewable resources. On the long run, competitive pricing could be a key advantage of Australian green hydrogen. Australian National University predict that, as cost of production falls, Australian green hydrogen could equal the price of conventional and grey hydrogen by 2030, which would be cost-competitive with both fossil fuels.


Sustainability, flexibility and multi-usage capability are major values to communicate when promoting green hydrogen.

  1. Sustainability: Highlight green hydrogen’s sustainable production process of using renewable energy and sustainably sourced water, which in turn helps decarbonise future energy production.

  2. Flexibility: As a flexible energy source, green hydrogen can be used immediately or be stored and transported for later use.

  3. Multi-usage capability: Green hydrogen can (1) support domestic energy needs; (2) be used as a clean transport fuel; (3) provide electricity to the grid, and (4) offset the carbon from manufacturing processes in factories.

Industry events and conferences are also effective promotion channels: The Australian Trade and Investment Commission (Austrade) has led a delegation of over 25 Australian businesses to the World Hydrogen Summit in Rotterdam in May 2022 to showcase innovation in green hydrogen, providing a great opportunity to promote your products to foreign energy importers.


Demand for Australian green hydrogen exports is expected to come from various countries currently importing Australian fossil fuel. In 2019, Australia exported almost AU$64 billion of black coal, mostly to Japan, South Korea, India and China. As these countries decarbonise, the coal industry will shrink, shaping green hydrogen as a high-potential replacement. Europe is also a key export destination. As the energy crisis stemming from the Russia-Ukraine war unfolds, Europe is aiming to cut its reliance on fossil fuels and embrace clean energy imports. The Port of Rotterdam (Netherlands) is seeking millions of tonnes of hydrogen imports in one of the world’s biggest projects to import and generate clean and transportable fuel. Among more than a dozen supplier countries, Australian green hydrogen is believed to have the most competitive price thanks to the cost profile of its renewable energy sources.

Our Strategic Takeaways

Australia is well placed to become a major producer and exporter of green hydrogen. The rich renewable resources and governmental green initiatives produce a conducive environment for Australia to supply competitively priced green hydrogen to various countries seeking alternative clean energy sources. To communicate the value of green hydrogen, consider highlighting its major benefits of sustainability, flexibility and multi-usage capability.



Exporting Tea to Australia 

Where’s the opportunity? 

Australia’s tea market is valued at $1.2 billion with an annual compound growth rate of 3.5 percent. There are many opportunities for overseas businesses as the majority of tea in Australia are imported, and domestic tea production remains relatively small. The tea market has evolved away from the conventional tea such as black tea to more unique speciality blends. Traditionally, exporters wishing to enter the market would need to match the large production scales and range of existing players to remain competitive. However changing consumer demand presents opportunities for businesses operating within niche and premium product segments. The growth in this segment has reduced barriers of entry, allowing small manufacturers to break into the market without the need for considerable capital investment. On the other hand, some challenges for exporters in the current industry climate include supply chain disruptions spurred on by the COVID-19 pandemic. With an appropriate cost benefit analysis, we think there are some promising opportunities for some exporters thinking of entering the Australian market.



Our analysis shows favourable growth prospects in niche product segments. Black tea consumption has fallen over the last 12 months while speciality tea sales grew by 4 percent. Among these, green tea, fruit tea and herbal tea are emerging as popular choices. Health and wellness herbal teas are currently experiencing the highest growth rates among various categories of tea. Young tea drinkers are becoming increasingly interested in low caffeine products – often opting for fruit or herbal teas. While niche players are not expected to offer the same extensive product range as large competitors, having at least 4-5 products in its range can help brands a strong presence in the market. Brands should also think about how they can be more environmentally friendly through using biodegradable and recyclable materials in their packaging.  



Premium tea price range varies in the Australian market. Planting Organics (Chillax tea) offers loose tea at $2.92 for 10g. The Rabbit Hole (Sweet Dreams) has price point of $8.32 at 10g for its unique blend of local Australian ingredients. Popular Australian brand, T2 offers $3.4 for 10g for its loose leaf (Sleep Tight) product.



Tea drinkers are becoming interested in high quality products with a great story.  Niche brands can focus on their origin story behind the scenes of harvesting and processing its tea, as well as the people behind the business. This can help drive the premium value of the brand as well as establish a greater proximity of the brand with its customers. Businesses should also focus on market education particularly on its exotic and unique blends of tea products.



Traditional retailers for tea in Australia include the supermarket chains such as Coles, Woolworths, and ALDI. These suppliers can be especially difficult to break into for new brands. Exporters of niche brands should consider speciality tea retailers or cafes and other beverage stores.


Our Strategic Takeaways


We see some promising signs for exporters entering the Australian market. The tea industry in Australia is in a transitionary period as we start seeing an increasing number of niche brands emerging in the market. Sustainability and wellness will be key value propositions for exporters to attract local consumers. Exotic blends of tea with unique stories will also be a key factor for players to differentiate themselves in the market.




The Australian dollar has been volatile in recent years, particularly since the onset of the COVID-19 pandemic. It’s important for exporting and importing businesses to consider how they can protect their margins against foreign exchange risk.

How does foreign exchange risk affect me?


Foreign exchange risk affects businesses that deal with more than one currency. Businesses that rely on imported or exported products may also be indirectly exposed to foreign exchange risk. Fluctuations of the Australian dollar relative to other currencies can potentially erode profit margins of exporters and importers. For instance, the rise of the Australian dollar (AUD) can negatively impact exporters – increasing their input costs and decreasing the competitiveness of exported goods relative to domestically produced goods. Meanwhile the fall of the AUD has the same affect for importers – increasing their input costs and decreasing the competitiveness of domestically produced goods relative to exported goods.


An appropriate risk management strategy can enable businesses to hedge against significant financial loss incurred by the fluctuations of exchange rate. It can also help secure core business operations and cash flow during times of uncertainty.


Methods of managing foreign exchange risk

There are various financial products for managing foreign exchange risk. What is best for your business depends on your individual goals and financial needs. Below are some strategies your exporting/importing business can adopt to manage foreign exchange risk.


Forward exchange contract:

This method enables businesses to hedge itself against adverse movements in exchange rates by locking in an agreed exchange rate until an agreed date. For instance, if your Australian business is expecting payment from a customer in US dollars in 30 days’ time, a forward exchange contract allows you to lock in a USD-AUD exchange rate now so you have certainty on the AUD receivable amount, regardless of what the exchange rate will be in 30 days’ time. The advantage of this method is that it provides cash flow certainty however business should note that the locked in contract price will apply regardless if exchange rates go up or down. This means that businesses may miss out on exchange rate movements that are favourable to itself.


Foreign currency options

This is purchasing the right but not obligation to buy or sell currency at an agreed upon rate. For example if a local importer enters into a foreign currency option with the bank for the purchase of goods denominated in US dollars for delivery in 2 months’ time, the importer will have the option to exercise the option if the local currency decreases in value to purchase the goods, or abandon the option if the local currency increases in value. The premium (which can be relatively expensive) is the price that the importer pays for the option. Options are beneficial as it guarantees importers protection from currency fluctuations.


Foreign currency bank accounts / loan facilities

This method of managing foreign exchange risk involves depositing surplus foreign currency in a bank account for later use, or by borrowing foreign currency to pay for foreign currency purchases instead of having to convert from local currency.  


When determining which strategy is best for your business, its important to ask yourself – To what extent will currency fluctuations impact your business operations? How much loss are you willing to absorb as a result of the fluctuation of the AUD?


Smart Mango is your partner to exporting success.

We are a Sydney based export marketing development agency giving you access to 35 plus countries globally. 

Our experts can provide you with market research and distributor search as well as local representation to help your brand expand to global markets.  We tailor our services to your needs – looking closely at the demographics, trends and spending habits of markets specific to your product or service.


Contact one of our specialists today to get your enquiries answered

Phone: +61 2 7903 0543



The Australia-India Economic Cooperation and Trade Agreement (AIECTA) signed on 2 April signals a new phase of economic cooperation between Australia and India. The interim deal also indicates a possible step towards a full Free Trade Agreement.


What does this mean for you? 


The benefits of this trade agreement extend across multiple sectors and industries. If you are a business exporting from India, you will be granted tariff free access to over 95 percent commodities in the Australian market. Export of several labour-intensive sectors including textiles and apparel, agricultural and fish, leather, footwear, jewellery, and selected pharmaceuticals will benefit from duty-free access to Australia. Meanwhile, Australian businesses will be able to benefit from diversified global supply chains and preferential access to a market of nearly one and a half billion customers.  This includes reduced and/or elimination of tariffs for products including wine, barley, wool, coal and an extensive range of other products and services.


Such deals represent a golden opportunity for business looking to upscale or expand their international trade portfolio. It will allow businesses to tap into new industries where previously not economically viable due to high tariffs. Australia has a reputation for producing highest quality products, seeing boosts in the manufacturing sector. Over the next 20 years, the fast-developing Indian economy will see high demand for many of Australia’s goods and services including agriculture, critical minerals, education and skills training, and healthcare. Likewise, the deal is a welcoming sign for Indian businesses looking to enter Australia, particularly amongst growing calls by the Australian Government for the need to diversify its trading partners.

Australian businesses will continue to have close ties with India. If you have any queries about how the AIECTA will impact your business, or if you’re interested to know how you can tap into its opportunities, contact our consultants at Smart Mango today.

Phone  +61 2 7903 0543





Exporting Wool from Australia 


Where’s the opportunity?

Australia is the largest exporter and producer of wool in the world, with industry exports valued at approximately $3.5 billion. Wool production is forecast to increase by 4.4% during 2022-23. Above average rainfall over the past year have bolstered pasture quality and resulted in an increase in national sheep heard quantities. Demand for wool apparel products such a sweaters suits and coats are also on the rise particularly in markets located in China, US and the EU.


Australian wool is known for its innovation and high quality with world-leading systems in clip preparation and sustainable farming practises. The Australian made label has high social value in global export markets. Australian producers of wool and wool products often compete with other brands that use relatively cheap synthetic fibre and other wood substitutes materials. The top industries to enter are textiles (including woven apparel and knitwear) followed by premium bedding, upholstery, and carpet. There is an increasing demand for fine and superfine wool used in tailored and high-end fashion. On the other hand, demand for micron wool used in blended polyester wool fabrics, coast and outwear is expected to fall.



The domestic price of wool is forecasted to increase by 16.5% during 2021-22, to reach $13.904 /kg due to global economic recovery. While this is the case, prices will be expected to decline by 2.9% next year brought on by the increase production of wool.



Australia’s premium wool quality is what differentiates itself from other synthetic wool brands overseas. Highlight any quality and functional properties of Australian wool in promotion initiatives. Third party resellers like AuMake are lucrative channels for brands targeting the Chinese market. Brands may also consider selling at local souvenir shops to target overseas tourists.



Demand for Australian wool in Europe is expected to be especially strong. China remains the top importer of Australian wool. Traditionally, Chinese demand has been largely determined by United States and European Union demand for garments and other wool products. This drove increased demand for wool over much of the past five years, due to strong demand from the United States and the European Union for Chinese manufactured wool products.


Our Strategic Takeaways

There will always be keen buyers of Australian wool, particularly because of its unique aesthetic characteristics and functional properties. The main challenge for the industry is competing with cheaper synthetic wool brands which threaten the share of Australian wool as an input in clothes manufacturing. Overall, we see it as a moderately attractive industry to enter both for producers of wool and wool products


While construction companies are building the future, they have the responsibility to remember the past

Developing Reconciliation Action Plans is a journey to building collaborative partnerships with Indigenous Australians and ensuring your business operates in sustainable and ethical ways.

What is a RAP?

A Reconciliation Action Plan (RAP) provides a useful framework for organisations to think about and commit to diversity, inclusivity and take strategic actions towards national reconciliation. They are designed specifically for workplaces and involve a formal process of accreditation. RAP is based on core values of relationships, respect, and opportunities – providing substantive benefits for Aboriginal and Torres Strait Islander Peoples, increasing economic equity and supporting First Nations self-determination.

Why should my construction business have a reconciliation action plan?

Being able to sustain a successful organisation in the long term isn’t just about operational efficiency. Organisations should recognise the interests and concerns of its publics and make an effort towards engaging with them. This is what we call a two-way model of communication. Construction companies builds roads, rail networks, hospitals, schools, residential housing across Australia, and it is important to recognise that they do this on land that has been in the custodianship of Aboriginal and Torres Strait Islander Peoples for more than 60,000 years. Part of building a two-way communication with publics is investing in actions towards reconciliation. Implementing a RAP can help construction companies develop mutually beneficial relationships with Aboriginal and Torres Strait Islander stakeholders and sustain long term operations. RAPs allow businesses to formalise their commitment to reconciliation and consolidate their good intentions into action. Once your organisation has official accreditation by Reconciliation Australia, you can share and promote your RAP externally. Construction companies like CPB Contractors and BuildCorp launched their RAP as part of their Corporate Social Initiatives for diversity and inclusion, and engagement with people and the community.

Developing a meaningful RAP

 Below are our tips on making the most of your RAP

  1. Be realistic: Understand the costs of the targets you want to achieve and be realistic about the number of targets you set. The proportion of Indigenous graduates in the construction sector each year is small so don’t overestimate your employment targets.

  2. Meaningful Engagement: Indigenous Australians are some of the most consulted people and this has resulted in Elders being burnt out. Look at how you can meaningfully engage both directly and indirectly with them. Traditional methods of knowledge extraction with Indigenous communities have had a “what’s in it for me” mentality. If you are engaging directly with Indigenous peoples, talk to them and give them the opportunity to express their concerns and ideas. Be a good listener and have the right mindset to take new perspectives on board.

  3. Practise what you preach: Communicate your commitment to reconciliation to all staff and engage external stakeholders in your reconciliation journey. Research best practises in areas of race relations and anti-discrimination. Have a designated committee to oversee the implementation of RAP. Ensure mechanisms are in place to measure and evaluate action.

Smart Mango acknowledges the Traditional Owners of the lands on which we live, work, and learn. We pay our respect to Aboriginal and Torres Strait Islander peoples and to Elders, past and present. We hope to see Australia’s construction industry develop a unique identity, one based on values of integrity, inclusiveness, and respect.

Who are we? 

Smart Mango is a Sydney based export marketing development agency giving you access to 35 plus countries globally. Our experts can provide you with market research and distributor search as well as local representation to help your brand expand to global markets.  We tailor our services to your needs – looking closely at the demographics, trends and spending habits of markets specific to your product or service.

Contact one of our specialists today for any enquries 

Phone:  +61 2 7903 0543



Is your business ready to expand abroad?

Small population, high costs… Expanding beyond borders is one of the best ways for Australian businesses to overcome these growth barriers.

While exporting is logical for many industries (consumer goods, technology, food and beverages, creative industries) not many construction companies in Australia get involved with export development. Although Australian construction industry has a good international reputation for high standards and innovation, marketing their construction products and services overseas is often seen as a complex process by too many players. With the right strategy any construction business should plan for international expansion.

Capabilities and competences – the wining export combination

Many exporters think that because their products sell well domestically, they will find the red carpets overseas. It takes much more than a good product to export. Whilst one can argue that it is a combination of having the right product, price, demand, marketing, budget, etc that will make a strong export business, having the right capabilities and competences is key to finding success overseas.

Capabilities in construction can be assessed when businesses have solid domestic operations, which is pre-requisite for overseas expansion. A proven track record will help establish credibility in overseas markets. Moreover, it is important to be strategic about who you target overseas. For example, if you plan to compete on tenders, you should know that governments tend to prefer companies that have experience dealing with government officials in the past. Clients in East Asia generally prefer dealing with companies through existing connections, so partnering with a local agency or pursuing a joint venture with a local construction company may be a suitable strategic approach.

Competences should be defined by having the right people. A team with the necessary skills and mindset, with the understanding of the target markets, with ability to handle strategic business aspects of operating overseas, matching skills to associate the right country with the right product is an asset that no product features will ever be able to compete with. These export experts know that overseas expansion should be strategic and not just based on a gut feeling. They would understand, for example, that green construction and sustainable infrastructure are beneficial in countries like Singapore, while markets the like USA have a high demand in climate-specific materials.Competences can be hard to find for new exporters. If you find that you cannot dedicate enough time to training or hiring, then it is recommended you get in touch with an international representative agency to handle the expansion process for you.

Choosing the right country for your building products/services
“China is the largest population”, “US speaks English” or “I have a cousin in the UK” are too often the only elements taken into consideration, leading to a very certain failure.
The right market for your construction business should depend on more tangible factors. Businesses should be realistic about their type of product, their point of difference and size of organisation.

* Small businesses with a small range of products and limited uniqueness in proposition could find opportunities in neighbouring regions, such as Pacific markets (Vanuatu, Fiji, PNG, Indonesia).
* Regions such as the Middle East, Africa and the UAE are likely to see the largest demand in construction work. Companies selling commodity and large volume products, with strong bargaining power can look towards these markets.
* Finally, if you are a medium to large size business willing to navigate some cultural differences, Europe and Southeast Asia are viable markets given that they will both be experiencing steady growth in their respective construction industries.

How to boost your chances of export success?
Use strategic thinking in your export development plans.

Start by researching and comparing different market to define the best opportunities for your products/services.

Joint forces. A method called ‘piggybacking’ is essentially when you leverage local connections to partake in international projects. For example, if you are construction materials provide you may look to partner with an Australian architecture firm on their existing export projects. This will help new exporters increase their international exposure and better equip them for future global expansion.

Be open-minded and adapt. Understand the demand in your target markets and consider relevant adaptation to streamline your export process.
Focus and be persistent. It can be tempted to enter multiple markets at once. Focus your attention on a limited number of markets at a time. 1-2 should be enough to manage in one export plan.

Use experts. Don’t expect your home champions to win overseas markets. Exporting requires different skill sets. If you don’t have them internally, use export development consultants.

Contact one of our specialists today

Phone: +61 2 7903 0543



Exporting Pre-prepped Meal kits to Australia 


Where’s the opportunity?


Pre-prepped meal kits, an industry worth $1.5 billion, entails ready-made meals that require only heating for consumption. The concept while not new, has been gaining increasingly popularity in Australia over the last 5 years, particularly among time poor consumers. The industry is projected to experience a steady annual growth rate of around 1.7 percent. The industry has benefited from a rising workforce and desire for convenient lifestyles. There are moderate levels of market share concentration and currently the four largest operators account for around 60 percent of market share. We see some solid opportunities within the industry particularly for businesses that target niche markets, particularly health-conscious consumers, adventurous foodies and those that cater for a wider variety of dietary needs.


Think about how you can cater for specific demographics of people. Fast growing brand, my muscle chef, caters specifically for fitness conscious and gym junkies. They offer high protein meals that fuel training and other options to assist with healthy weight loss. Other unique approaches include brands like Providoor that are challenging the preconceived ideas of pre-prepped meals being fast and cheap, by offering gourmet restaurant quality food. They partner with local restaurants and delivery quality meals that require only quick preparation. Rising health consciousness in Australia means that gluten-free, vegan, and non-diary recipes are projected to become more popular. It’s good to have diverse options that customers can choose from on rotation every week. Subscription models are rising in popularity and new entrants may consider this over traditional supermarket retailing.



My muscle chef offers meals starting from $9.99 per serving while one of its largest competitors YouFoodz offers meals from $9.95. Note that firms that compete directly with these brands have limited price negotiation, particularly as competition in is highly saturated. More gourmet brands such as Deli door offer prices starting from $35. Providoor offers restaurant gourmet meal sets starting from $39.50 per person.



Promo and referral codes are extremely popular and effective way of attracting new customers. For example, my muscle chef offers $20 off one’s first order.  Many brands also offer referral discounts, which is a good way to leverage word-of-mouth marketing. Think about creative ways to engage audiences on social media. For example, you may like to promote cooking challenges and use hashtags to gain widespread traction.



Stringent inventory control systems must be in place, particularly as inventory are highly perishable. Recent extreme weather situations have resulted in supply chain shortages, and this reiterates the importance of having key contacts with local suppliers across Australia. Brands may consider having a completing online presence or selling in supermarket chains such as Coles and Woolworths.

Our Strategic Takeaways

Pre-prepped meal kit services are a promising industry to enter. Despite being a saturated industry, there are many opportunities for new market entrants to target niche demographics rather than competing with existing dominating brands.


Australia in one of the major economics in the Asia Pacific starting to reopen to double vaccinated tourists from February 21 this year.  COVID-19 restrictions have impacted travel to Australia since early 2020 and this will be the first time its borders will be open without significant restrictions and quarantine requirements.

This is big news for many exporting businesses who have been affected by the pandemic. There’s no doubt the tourism industry will experience positive growth, and at the same time there are wide number of implications for exporters seeking to expand to the Australian market.

Australia’s unique time zone position in between Europe and the Americas makes it a prime location to conduct business, both regionally and globally. Close relations between the Australian Government and European and American nations, as well as cultural and geographic affinities with Asian Pacific nations, also ensure that Australia is a strategic location for companies to be based or to establish their overseas offices.

What do borders re-opening mean for your exporting business?


Despite two years of border closures, the Australian economy has been remarkably resilient. Retail sector spending has surged, with a 4.9 percent rise in October 2021 as Australia emerged from a tough pandemic lockdown. Furthermore, the resources, energy and agriculture sector have experienced continual growth throughout the pandemic. With borders re-opening, GDP is expected to grow by 4.1% in 2022.


The upcoming border reopening represent a good chance for exporters to streamline their international expansion projects in Australia. Project managers will now be able to meet key distributors, clients or partners face to face rather than having a virtual meeting, which is always a plus when forming business relationships.


Companies are also now able to bring over their readily skilled or trained workers to Australia. This is a huge advantage especially for newly established businesses seeking to consolidate their operations overseas and don’t want to go through the costly and uncertain process of hiring new staff.


Being able to visit Australia to have first-hand experience its culture and local markets can offer expanding business more certainty in their exporting projects. It can also allow project managers to get more options about the market and how they can effectively enter.


Free Trade Agreement talks with countries like India as well as the Pacific and EU may also be back on the table with economic activity picking up and more incoming foreign visitors.


Overall borders reopening market a positive sign that Australian’s economy is to get back on track.



Smart Mango is a Sydney based export marketing development agency. With borders reopening, we can help you scour the local market. One the other hand, if travelling to Australia isn’t in your 2022 agenda, don’t worry – Smart Mango can be your local business representative. 


Contact one of our specialists today

Phone: +61 2 7903 0543